How I went from being an executive HR leader to helping entrepreneurs diversify and scale their business using digital products.

Before there was a consulting business that serves Fortune 500 clients. Before three best-selling books, keynote addresses, and over $25 million in launches… I was a an executive leader in HR at several large companies across the U.S.

I was tired of being a “corporate drone.”

Working so much with very little personal enrichment and lots of feedback about how I didn’t fit into the corporate mold.

I was tired. And overworked.

And ready to go down a different path and make the leap to entrepreneurship. I mean, how hard could it be?

Turns out, it was so much harder than I thought it would be.

I did all the “right things.” I hired a coach. I bought a course to teach me how to set-up my business. I followed the plan, step-by-step… and it did help me get my first few clients in the door, and then… crickets.

And I had a business that I loathed because it was someone else’s process and systems.

*I* was missing in my business. My zones of genius and my unique differentiating factors were absent. And so was the money.

I tried the plug-and-play method of entrepreneurship and ended up almost broke and having to start over (again).

My bigest lessons were:

  • Relying on only one source of income for my business (1 on 1 coaching clients at the time), was a huge mistake.
  • The “gurus” left out a lot of details when they taught their methods.
  • Recreating someone else’s business under my name, led to burnout quickly.
  • My audience needed what only *I* could deliver.
  • Implement quickly, and iterate… but do it without quality being sacrificed.

From the brink of failure, to a 7-figure consulting agency, I learned a few things along the way… and made sure to never my previous mistakes.

I started helping other entrepreneurs diversify and scale their own businesses, as I was building my own from 5-figures, to the elusive 6-figures, and to where it is today – 7-figures. I knew that if I could do it, others can too and I wanted to help.

Throughout the past 10 years, my team and I have worked on launches totaling over $25 million dollars (and have consulted on millions more). I know what works right now, what is worth trying and skipping, and how to make sure you show-up in your business.

My approach is simple: take your genius and multiply it with digital products and solutions. Then market and sell it using tactics that work for you and your audience.

Ready to diversify and scale? Click here to work together.