Turns out, it was so much harder than I thought it would be.
I did all the “right things.” I hired a coach. I bought a course to teach me how to set-up my business. I followed the plan, step-by-step… and it did help me get my first few clients in the door, and then… crickets.
And I had a business that I loathed because it was someone else’s process and systems.
*I* was missing in my business. My zones of genius and my unique differentiating factors were absent. And so was the money.
I tried the plug-and-play method of entrepreneurship and ended up almost broke and having to start over (again).
My bigest lessons were:
From the brink of failure, to a 7-figure consulting agency, I learned a few things along the way… and made sure to never my previous mistakes.
I started helping other entrepreneurs diversify and scale their own businesses, as I was building my own from 5-figures, to the elusive 6-figures, and to where it is today – 7-figures. I knew that if I could do it, others can too and I wanted to help.
Throughout the past 10 years, my team and I have worked on launches totaling over $25 million dollars (and have consulted on millions more). I know what works right now, what is worth trying and skipping, and how to make sure you show-up in your business.
My approach is simple: take your genius and multiply it with digital products and solutions. Then market and sell it using tactics that work for you and your audience.